As a Public Relations professional you will work frequently with media personnel and journalists. These media professionals have a lot of power. They have the ability to make your job easier or make it very difficult. It is vital to develop cordial relationships with journalists to help make your job run smoothly. There are a […]
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One of the tasks that PR professionals are always doing is sending their agenda out to the media. The hardest part of this process is getting that media’s attention. Why, out of all the many stories that they receive, should they write about your client? What is happening with your client that makes their readers […]
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Whether it’s BP’s oil spill in 2010 or Johnson & Johnson’s cyanide-laced Tylenol capsules in 1982, many of the world’s largest companies have had to deal with their fair share of crisis management. Crisis management requires a lot more than an apology or a press release now days. News is ever more accessible and […]
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You are the spokesman for your credit union and one of the branch managers was just arrested for embezzling over two million dollars. The media is here and wants answers to their questions. You are the spokesman for your company and need to get your message across in this crisis. How do you best do […]
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As a PR pro, a typical day might start out by catching up on the news. It is important to know what is going on and if it affects your client. You will probably spend part of your day researching and writing press releases, blogs, newsletters, and social media posts before rushing off to your […]
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Biofit Bootcamp is a training facility- not your ordinary gym. Typically gym memberships are purchased to lean up, bulk up, or build the confidence that has been lost with time. These great aspirations are destroyed by inconsistency. Hard work is a consistent requirement with the ever-evolving body, and training by yourself decreases the reality of […]
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September 2013 Newsletter
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Any event planner can affirm the old adage, “What can go wrong, will go wrong.” But, a smart event planner will be well prepared for just about any situation that may arise. These issues can run the gamut from a caterer stuck in traffic, to the porta-potties not being delivered, or to your keynote speaker […]
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Wake Up and Smell The Coffee By Kirsten Stuart Any coffee connoisseur knows there are many choices when it comes to coffee and there is nothing worse than finding a place only to find the coffee is not to your liking. If you’re in Layton or Ogden, look no further for great coffee. The Daily […]
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By Worthy Vieth Event planning is not as easy as planning a birthday party. Fundraisers, cooperate events, socials or meetings take a lot of strategic planning. There is always a purpose behind an event, and when creating an event there is a lot of planning beforehand to make sure everything will flow right. An event […]
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