By: Camille Twitchell Higher Ground Hot Yoga, formerly known as Bikram Yoga Ogden, has experienced many changes and tremendous success over the past few months. In addition to the location on historic 25th Street in Ogden, it has opened a new location at 1776 North Hill Field Road in Layton, Utah. Bikram Yoga is traditionally […]
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By Thomas Judd Clout: /klout/, Influence or power, especially in politics or business. What is Klout? Klout, with a K, is an online media tool that measures your social media influence by analyzing all of your posts and interactions. What is Your Klout Score? The Klout score is a number between 1-100 that represents your […]
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By: Jonathan Basler A crisis is never intended, but if one does occur, is your organization ready? The way a company handles or manages a crisis can make or break its image for years to come. An organizational crisis of any kind can have high influence in the system of the company and its survival. […]
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By Camille Twitchell Public relations is one of the fastest growing fields. A fast growing field means that the job market is gaining momentum. However, employers are very particular about what qualities they are looking for in a position. For this reason, let us take a look at how professional public relations practitioners got a hold […]
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by Kaci Welch Publicist vs. Public Relations Professional We all hear people use the terms “Publicist” for a “Public Relations Professional” and visa versa. Yet they not understanding that these two professions are quite different. They not only come with different goals and responsibilities, but require different skill sets. Many of the negative perceptions about […]
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By Kaci Welch In the world of Public Relations, image is everything. And whether it’s in a press release, on a blog, or just your latest tweet, how you write is important. AP style is different than the writing styles we learn in high school or even the first few years of college. But being […]
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How to Measure Your Online Reputation By: Laycee Moss Have you ever googled yourself? How were the results? Did you appear on the first page or even the second? How many times did you show up? Did you appear in Google Images? These are very important questions to ask and to know. Why? Because knowing how […]
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By Tara Smith It is a well-known fact that social media use is a major part of our society today. Public relations professionals are required to stay up-to-date with trending topics on different social media platforms, and it is especially valuable to know how to create and post content that will give people an opportunity […]
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by Trenton McKean The world of Public Relations is expanding immensely nationally and internationally. If you are looking to branch out into the PR world as a newly graduated student, you will need to decide on what type of public relations you would like to do. Sports? Politics? Investor relations? Technology? Nonprofit? There are several […]
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